SocialCompare
Lien
AttractCaptureEngageRetain
TickingCouponsOuiOuiOuiOui
Ads (Adwords, Billboards, Radio, etc.)OuiNonNonNon
Direct MailOuiOuiNon-
Coupons (Groupon, Print Coupons, etc.)Oui-NonNon
SEO (Google, Local, etc.)OuiNonNonNon
Social Media (Facebook, Twitter, YouTube, etc.)NonOuiOuiNon
WebsiteNonOuiNonNon
BlogNon-OuiNon
Newsletter (online, offline)NonNonOuiOui
Loyalty ProgramsNonOui-Oui