 Link | Google Adwords | Facebook Ads |
|---|---|---|
| Website | google.com | facebook.com/... |
| Description | You target specific keywords that users decide to search. You need to find the best search terms that describe your solution or product in order to have an efficient advertisement campaign. | You can reach the exact target audience you need, through filters and the fact tha Facebook know a lot of information about their members such as their sex, age, job... |
| Free Ad coupon | $ 50 | |
| Minimum monthly budget | No | - $50 for the first month (in order to get the free coupon) |
| Ad formats | A lot of ad formats (text, image, rich format) with various sizes | |
| Phone support | No | Yes 4 weeks for free |