investiere
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investiere facilitates direct investments by private investors in
non-listed Swiss companies. Verve Capital Partners, a Swiss AG
based in Zug, Switzerland was founded in 2007. With the goal to
develop and implement innovative financing concepts, in February
2010, the team at Verve Capital Partners launched investiere
(www.investiere.ch) and opened a previously insulated and elusive
market of innovative Swiss start-ups to the general public via an
online platform. In contrast to crowdfunding companies, investiere
is a hybrid model that combines the established practices of
traditional venture capital with elements of e-finance and social
media. All start-ups featured on the site go through a rigorous due
diligence process and investors are able to choose the start-up
that sparks their unique interest.
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