Link | Attract | Capture | Engage | Retain |
---|---|---|---|---|
TickingCoupons | Yes | Yes | Yes | Yes |
Ads (Adwords, Billboards, Radio, etc.) | Yes | No | No | No |
Direct Mail | Yes | Yes | No | - |
Coupons (Groupon, Print Coupons, etc.) | Yes | - | No | No |
SEO (Google, Local, etc.) | Yes | No | No | No |
Social Media (Facebook, Twitter, YouTube, etc.) | No | Yes | Yes | No |
Website | No | Yes | No | No |
Blog | No | - | Yes | No |
Newsletter (online, offline) | No | No | Yes | Yes |
Loyalty Programs | No | Yes | - | Yes |