A.C.E.R. Marketing Comparison
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Compare Attract vs Capture vs Engage vs Retain
Compare Attract vs Capture vs Engage vs Retain
Link | Attract | Capture | Engage | Retain |
|---|---|---|---|---|
| TickingCoupons | Sì | Sì | Sì | Sì |
| Ads (Adwords, Billboards, Radio, etc.) | Sì | No | No | No |
| Direct Mail | Sì | Sì | No | - |
| Coupons (Groupon, Print Coupons, etc.) | Sì | - | No | No |
| SEO (Google, Local, etc.) | Sì | No | No | No |
| Social Media (Facebook, Twitter, YouTube, etc.) | No | Sì | Sì | No |
| Website | No | Sì | No | No |
| Blog | No | - | Sì | No |
| Newsletter (online, offline) | No | No | Sì | Sì |
| Loyalty Programs | No | Sì | - | Sì |
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