Best Transactional Email Service Comparison

Internet > Communications > Email
29
2016-05-04 23:28:39

Comparison of the cloud email services that provide transactional email or bulk email software (marketing software to manage mass email such as newsletters).

These services help you to send these emails without having to configure and manage mail servers, ensuring you to have state of the art configuration to ensure email deliverability. Your application can usually use SMTP protocol using their SMTP Relay, or use a specific API.

Transactional email is an expected email because it has been triggered automatically after a transaction or a specific event. Common examples of transactional email is : account opening and welcome message, order shipment confirmation, shipment tracking and purchase order status, registration via a contact form, account termination, payment confirmation, invoice...

These messages are especially important for ecommerce, shopping sites... (crucial step of the customer relationship : the customer would be really disappointed if he never receives the expected email). The deliverability criteria is really important.

This detailed comparison chart will help you to choose your cloud email solution for bulk email or transactional email. Most of them have a free plan, it will help you to test several email sender before deciding which one is the best for your needs.

SocketLabsElastic EmailTipimailAmazon SESturboSMTPPepipostActiveTrailMailgunSMTP.comAuthMailerLeadersendSparkPostSendinBluePostmarkMandrillMailjetSendGrid
Logo
Websitehttp://www.socketlabs.comhttp://elasticemail.com/https://fr.tipimail.com/http://aws.amazon.com/ses/http://www.serversmtp.comhttp://pepipost.comhttp://www.activetrail.frhttp://mailgun.comhttp://www.smtp.com/http://www.authmailer.com/http://www.leadersend.com/https://www.sparkpost.com/http://www.sendinblue.comhttp://postmarkapp.com/http://mandrill.comhttp://www.mailjet.comhttp://www.sendgrid.com
Unlimited Free Emails10.000 email gratuits par mois !3 Months FREE Unlimited Transactional Email. No Time Limit. Use (Invitation code: SOC-COM-3MF) And for Startups : 1 year of Free Unlimited Transactional Email (Contact us: support@pepipost.com)
Free plan2,000 emails per month25000 free emails per month10.000 emails gratuits par mois & 1000 envois/jour62,000 emails per month for EC2 users6000 emails per month - up to 200 per day25,000 emails per month for life time , no time limit1 mois gratuit pour tester l'intégralité des fonctionnalités10,000 free per month30 day money back30 days money back6,000 emails per month (special offers for startups)100,000 emails per month9,000 emails per month, max 300 per 24 hours25,000 emails, no time limit2000 trial sends, 25/hour limit6,000 emails per month, max 200 per day45 day free trial, 12,000 per month, 400 emails per day
Price0.4 USD to $3.16 per thousand0.09 USD to $0.19 USD per thousand39 EUR à 279€ / mois selon la grille tarifaire : https://fr.tipimail.com/tarifs0.1 USD per thousand, plus traffic charges. $0.12 per GB of attachments sent.0.51 USD to $0.70 USD per thousand1 USD for every 5000 emails. we don't charge for the mails that have been opened8 EUR à 0.5EUR le CPM en fonction du volume mensuel0.1 USD to $0.50 per thousand0.3 USD to $2.50 per thousand0.13 USD to $0.83 per thousand0.1 USD to $0.20 per 10000.2 USD to $0.15 per thousand, depending on volume0.13 USD to $0.67 per thousand0.5 USD to1.50 USD per thousand10 USD for cheapest MailChimp account + $20 per month minimum charge0.18 USD to $0.50 per thousand0.57 USD to $0.80 USD per thousand
SMTP supportYesYesYesYesYes 24/7 Multilanguage SupportYesYesYesYesYesYesYesYesYes Globally redundant SMTP and API infrastructureYesYesYes
Incoming Email SupportYes Parses inbound mail streams into JSON messages and posts that data to a predefined endpoint. http://www.socketlabs.com/api-reference/inbound-api/YesNoNoYesYesYes Parse emails, including attachements and quoted text. Easily forward using different expression matches, including regex, and POST to HTTP. Supported by Griddler: https://github.com/thoughtbot/griddlerNoYes Only Backup MXNoYesYes Handles inbound, can be parsed by griddler: https://github.com/thoughtbot/griddlerYes Parses inbound, can be handled by griddler: https://github.com/thoughtbot/griddlerYes Using the Parse API you can get the content of an incomming email POSTed by HTTP on a server : dev.mailjet.com/guides/parse-api-guide/Yes Parse inbound email, including attachments and content. See docs.sendgrid.com for webhook examples. Supported by Griddler: https://github.com/thoughtbot/griddler
Personalized DKIM for free (no more "on behalf of")YesYesYesYesYesYesYesYesYesYesYesYesYesYesYes Upgrade to a Silver plan or higher to get personalized DKIM
Clicks Details (per Link, etc.)Yes Real-time via webhook APIYesYesYesYesYes Reporting available both through Control Panel and APIYes Via HEMS PackageYesYes Through webhooks real-time event reporting.YesYesYes Via real-time Event API webhook
Conditional Personalization (if/else)YesYesYesYesYes Via HEMS PackageYesYesYesYes- Yes but, not through web newsletter editor, only by using the API
WYSIWYG Newsletter EditorYesYesNoYesYesNoYes Via HEMS PackageYes- only with "Elite for Marketers" planYes Available for free with all the plansNoYesYes Available for free, with any plan (Free plan included)Yes +$0,25 per thousand, in addition to monthly package
HTML Content Templates (WYSIWYG Editor)Yes Drag and dropYesNoYesYesYes Via HEMS PackageYesYesYesYesYesYes
Dedicated IP availableYesYesYesNoYes Gold or higher planYes Dedicated IPs for high volume sendersYesYes $59 per monthYesYesYesYesYes Gold or Higher PlanNo Shared IPs. They believe shared IPs are preferable to dedicated.Yes $29 per monthYes With our Silver, Gold, Platinum and Diamond Plans, you can ask for a Dedicated IP address.Yes
Cancellation policyCancel any time, no contract, month-to-monthCancel at any time, no contract.Sans engagement, annulable à tout momentPay for what you send; no required contract or commitments.Cancel any time, no obligationsCancel any time, no contract, month-to-monthAnnulation à tout moment, sans engagementCancel any time, no contractCancel any time, no contractCancel any time, no contractCancel any time, no contract, month-to-monthCancel at any time, no contractCancellation must be issued via the Service. Any cancellation issued must be done three (3) days prior to the end of the contract term.Cancel at any time, no contractCancel any time, no contractCancel at any time, no contract
REST APIYesYesYesYesYesYesYesYesYesYesYesYesYesYesYes Yes, for our Bronze plan and higher (and Free plan too)
Event APIYes Notification APIYesYesNoYesYesYesYesYesYes Via WebhooksYesYesYesYes For every plan, you can get every event (open, click, bounce...) in real timeYes Yes, for our Silver plan and higher (and Free plan too)
Manage contacts through APIYesYesYesYesYesYesYesYes Edit active/inactive addresses by API.Yes Read a full tutorial at http://dev.mailjet.com/guides/contact-guide/Yes See our Newsletter API at http://docs.sendgrid.com
Send email through APIYes Includes advanced merging and customization capabilities as well as ability to merge to templates created in the SocketLabs Control Panel.YesYesYesYesYesYesYesYesYesYesYesYes Only by one HTTP call http://dev.mailjet.com/guides/send-api-guide/Yes
Support
24/7 SupportYes Online ticketing systemYesYes Support mail - téléphoneYes Basic: Included, Developer: $49/month, Business & Enterprise prorated.Yes Live Chat, Tickets, Phone, SkypeYes Live Chat SupportYes Support téléphone, live chat, twitter, facebook et en françaisYes Online form submission.Yes 24/7/365 Via Phone, Email or chatYes 24/7 Email Support. Online form submission. No Phone Support.- Online form submissionYesYes Online form submissionYes Support by email around the clock. Live chat.Yes Across 3 Global Time Zones - Online ticket generationYes Online ticket generation.
Dedicated Support TeamYesYesYesYesYesYesYesYesYesYesYesYesYesYesYesYesYes
Phone SupportYes During regular business hours for all plan levelsYes- Available with paid support planYes 24/7-Yes- For First-class plansYes 24/7 for all clientsNoYesYesYesNoNoNoYes During regular business hours for all plan levels, including "Free." Critical and Escalation Support available 24/7
Multi-user LoginYesYesYesYesYesYesYesNoNoYesYes
LanguagesEnglishEnglishFrançais, EnglishEnglish, French, German, Japanese, SpanishEnglish, Espanol, Français, Italiano, Portugues, German, Russian, Arabic, UkrainianEnglishFrancais, Anglais, Espagnol, AllemandEnglish, French, RussianEnglish, Spanish, French, Russian, Arabic, IndianEnglishEnglishEnglishEnglish, French, Spanish, Portuguese, Italian, GermanEnglishEnglishEnglish, French, German, SpanishEnglish
Prioritize emailsYes via multiple serversYesYesYes Add preferred time of delivery which can prioritize or schedule for later.YesYesYes Email Priority Management is handled on Mailjet with X-Mailjet email headers : http://www.mailjet.com/docs/email-priority-management
PluginsYes samples available in github repoYes Prestashop, Magento, WordPress, Drupal,Yes WordPress, DrupalYes Prestashop, Magento, Shopify, SalesforceYes Most major languages and frameworksYesYes Bitrix, Zapier, MailigenYes Node, PHP, Python & More, see http://developer.sparkpost.comYes PrestaShop, WordPress, Magento, Drupal, Zapier, SalesforceYes http://developer.postmarkapp.com/developer-libs.htmlYes Most major languages, frameworks, and platformsYes Prestashop, Wordpress, Dotclear, SPIP, Joomla, Drupal
Sample CustomersIntuit, IBM, ADP, Crutchfield, Warner Bros, Red Cross, Virgin, Panera Bread, Penn State UniversityHilton, AVIS, Lufthansa, VISA, WIX, Continental Airlines, Crocs...Github, Heroku, Uservoice, Stripe, 37 Signals, Parse, Adroll, PagerdutyPinterest, Zillow, Financial Times of London, Career BuilderBMW, Fleury Michon, SodeboIKEA, Minecraft, Livestream, Unicef, Litmus, Salesforce-DeskTAG Hauer, MIT, Fotolia, TheFancy, Jolicloud, Readability, Sketchfab, Prestashop, Amnesty International...Spotify, Foursquare, Pandora, Hootsuite, Uber, Kickstarter, Air BnB, GitHub
Sample Integration Partnershttp://www.acyba.com/ http://www.mailpoet.com/WordpressPrestashop, Magento, ShopifyRackspace (owner), Heroku, Engineyard, AppFogHeroku, SendWIthUs, OnGage, Iterable, boomtrain, kickbox, HP Exstream, Lytics, Infacta, Movable Ink, Zapier & More: https://www.sparkpost.com/partnersThriveThemesMailchimpWordpress, Joomla, Prestashop, Drupal, Zapier, Elastic.io...Windows Azure, HP Cloud, Softlayer, Rackspace, Heroku, Engineyard, Cloudbees
Like 10 5 1 3 3 12 5 14 13 2 1 2 20 5 7 45 41
Stores Outgoing Emails for Later ViewingYes Stores for 45 DaysYes May be an additional charge.No
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  • 2011-01-26 12:25:26
    2016-05-04 23:28:39
  • Email
    English
  • Compare side-by-side Best Transactional Email Service Providers with a review of each transactional emailing software enabling mass email, newsletters... Bulk email software comparison.
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  • Creative Commons License CC-BY-SA 3.0 / GNU FDL
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Comments

  • voted for Postmark (Like)
    The fact that they store outgoing emails is huge.
    Posted 2016-04-25 02:29:15 by speedplane
  • Important changements pour Mandrill ; Update (3/16/16): Mandrill is now an add-on for paid monthly MailChimp accounts, and is no longer available as a standalone service. Existing Mandrill users have until April 27, 2016 to merge their Mandrill account with a MailChimp account. See this article for additional details, including pricing information and instructions for merging your accounts. Update (3/4/16): SparkPost has offered to take on any departing Mandrill users and to honor Mandrill’s pricing for those users. Update (2/25/16): We’ve published an FAQ article in Mandrill’s Knowledge Base that provides more information about the transition. We’ll continue updating that article as new questions arise.
    Français Posted 2016-04-23 10:22:26 by jaseurboreal
  • voted for SendGrid (Like)
    Worked great for me
    Posted 2016-04-14 19:44:21 by Gary Bisaga
  • voted for Mailgun (Like)
    Posted 2016-04-01 11:17:23 by Prn Prn
  • commented on SparkPost
    AVOID SPARKPOST SparkPost is a new Scammer in the place of Email Marketing. They canceled our account only 48 hours after payment claiming that our complaint rate was too high. Out of 27.000 emails sent, we had 150 bounces = 0.5% which is a very low bounce rate in any given industry. (we have made a screenshot showing these data). The way they communicate with us is like a Police Investigation, or even worst since they assume clearly that you are guilty! On Top of this, You can see on the Home Page of their website that they use very poor Marketing Pratices : Welcome Mandrill Customers! Here’s your migration guide. They want to take over the customers of Mandrill, their main competitor, with agressive Marketing. Don't be fooled by their low prices, there is NO service behind, and they use scammer practices
    Posted 2016-03-25 21:29:58 by Paul
  • voted for ActiveTrail (Like)
    Pour moi le top, ça fait 3 ans que j'utilise cette solution. C'est complet et ils rajoutent tout le temps des nouvelles fonctionnalités sans augmenter le prix donc tout benef. Je recommande.
    Français Posted 2016-03-13 10:00:33 by marcovan
  • voted for ActiveTrail (Like)
    This is a great email marketing tool providing marketing automation, landing pages, surveys, sms. This is an all-in-one platform, very easy to use, as an online marketer.
    Posted 2016-03-11 10:16:47 by actca
  • voted for this Comparison (Like)
    Moi j'aime vraiment parce que c'est moins cher et facile a avoir c'est tout.
    Français Posted 2016-03-09 15:15:25 by Camilla002
  • voted for this Comparison (Like)
    Posted 2016-03-07 14:00:57 by Avner
  • voted for ActiveTrail (Like)
    Posted 2016-03-07 10:59:23 by Avner
  • voted for Mailjet (Like)
    Posted 2016-03-05 14:10:30 by jaseurboreal
  • voted for SendinBlue (Like)
    Efficace, équipe très réactive, courriels personnalisables selon champs issus des listes importées ou calculés, ...
    Français Posted 2016-03-05 14:10:25 by jaseurboreal
  • voted for this Comparison (Like)
    Posted 2016-03-03 16:33:01 by Joe
  • voted for SendGrid (Like)
    Posted 2016-03-03 16:32:46 by Joe
  • voted for Tipimail (Like)
    Posted 2016-03-03 16:06:11 by RomainC
  • voted for SendGrid (Like)
    Posted 2016-03-03 15:44:50 by Kurt Diver
  • voted for SendGrid (Like)
    Posted 2016-03-03 08:21:51 by Andreea Creţu
  • voted for SendGrid (Like)
    voted for @Sendgrid !
    Posted 2016-03-03 08:15:57 by Adi Ovidiu
  • voted for SendGrid (Like)
    Posted 2016-02-28 19:44:12 by Lars Eriksson
  • voted for Pepipost (Like)
    Pepipost - Free SMTP alternative to Mandrill http://www.pepipost.com/ - Free plan and send up to 25,000 emails each month. Free forever. - No credit card required. - DKIM is not required (Domain Verification: (a.) Meta Tag Validation, (b.) File Creation - System can verify the domain based on the presence of a file in the root directory of the domain.). - Pay only for emails that are not opened by your customers. * 3 Months Free Unlimited Transactional Emails + 25k emails per month free forever. * Use the below code while signup with Pepipost. Code: SOC-COM-3MF Great! This is probably the best FREE alternative for Mandrill.
    Posted 2016-02-27 12:15:17 by karan
  • voted for SocketLabs (Like)
    Posted 2016-02-26 23:03:12 by John Alessi
  • commented on Mandrill
    No more free plan since April 2016. :(
    Posted 2016-02-25 11:58:30 by Charles
  • voted for Mailjet (Like)
    The best Support team!
    Posted 2016-02-09 14:56:32 by Ceco Micev
  • commented on Mailgun
    Actually, screw my previous comment. I take it back. They require business verification, and you have to jump through all these hoops for them to allow you to use their service, then beg them "oh pretty please" let me use your service oh wise Rackspace gods. Sod that, no time for that.
    Posted 2016-02-06 13:40:45 by Maffoo
  • commented on Mailjet
    Update: managed to get second email confirmation working after being in touch with them via twitter, and decided to go with them due to mailgun's annoying company verification stuff which put me off.
    Posted 2016-02-06 13:38:09 by Maffoo
  • voted for SendinBlue (Like)
    SendinBlue is cost effective and easy to use for email marketing
    Posted 2016-02-03 12:44:03 by Vipin Madesiya
  • voted for SendinBlue (Like)
    gr8 platform for all type of marketing solutions
    Français Posted 2016-02-03 10:30:57 by abhishek
  • voted for SendinBlue (Like)
    Great features, easy to use and a really reactive support. Can't expect better :)
    Français Posted 2016-02-02 21:14:31 by baptiste
  • voted for SendinBlue (Like)
    It's really easy to use!
    Français Posted 2016-02-02 15:55:15 by thu
  • voted for SendinBlue (Like)
    user-friendly et offre personnalisée
    Français Posted 2016-02-02 15:46:30 by Fatoumata.O.Sy
  • voted for SendinBlue (Like)
    SendinBlue is awesome...
    Français Posted 2016-02-02 12:52:55 by Rahul Upadhyay
  • voted for SendinBlue (Like)
    Sendinblue made email marketing easier with a lot of features and functions.
    Français Posted 2016-02-02 11:41:39 by Dharmendra Yadav
  • voted for SendinBlue (Like)
    Reliable solution for SMEs for Marketing
    Français Posted 2016-02-02 11:33:56 by Prasant Kumar Suman
  • voted for Mailgun (Like)
    Posted 2016-02-01 12:30:05 by Maffoo
  • commented on Mailgun
    This is definitely my favourite of the lot. Very good service, as to be expected from Rackspace. But also pretty cheap, which isn't so much to be expected from them!
    Posted 2016-02-01 12:29:54 by Maffoo
  • commented on Mailjet
    I tried to add a second email to my account and it went straight into spam. Then the confirmation link inside didn't work (404). Then whitelisting my local domain didn't work, so now I'm stuck. Therefore, I have no interest in going any further as I can't be bothered waiting around for them to fix things.
    Posted 2016-02-01 10:50:54 by Maffoo
  • voted for Pepipost (Like)
    It's awesome transactional email service
    Posted 2016-01-22 15:52:27 by Pradeep
  • voted for Pepipost (Like)
    Posted 2016-01-20 11:24:43 by marlin
  • voted for Pepipost (Like)
    Superb! Customer Support. Even if i m a free client these guys gave me dedicated support and helped integrating pepipost in my crm. Heads up to Pepipost customer suport
    Posted 2016-01-20 11:11:33 by Nick Jerde
  • voted for SendinBlue (Like)
    The product is simply awesome, its worth the money!
    Posted 2016-01-12 06:17:45 by Ekta
  • voted for SparkPost (Like)
    Posted 2016-01-08 18:30:50 by Tonya Gordon
  • voted for SparkPost (Like)
    really easy to use
    Posted 2016-01-08 15:34:06 by Chris McFadden
  • commented on SparkPost
    great but they dont mention your DAILY LIMITS even on a paid plan
    Posted 2015-12-29 23:29:34 by Rob Pearl
  • voted for SendinBlue (Like)
    Facile à utiliser et fiable
    Français Posted 2015-12-21 22:36:13 by Marjo Br
  • voted for SendinBlue (Like)
    Posted 2015-12-21 21:34:07 by Astrid Verin
  • voted for SendinBlue (Like)
    Posted 2015-12-14 22:30:03 by AlexLG
  • commented on SparkPost
    I bought sparkpost and they have some problem working with interspire which i got to know later. I asked them to give me time to fix things as i use interspire and you are the only one who need a patch to be added. Neither they refunded and keep billing me for no use. and nor they replied to my request. Handle with care.
    Posted 2015-12-10 19:29:49 by Gagan
  • voted for SendinBlue (Like)
    Logiciel très bien conçu et pratique avec des rapports de réception très détaillés.
    Posted 2015-12-09 23:35:41 by Nicolas
  • voted for SendinBlue (Like)
    www.sendinblue.com is an excellent solution
    Posted 2015-12-09 13:07:46 by mathck
  • voted for AuthMailer (Like)
    nice
    Posted 2015-12-01 13:00:56 by gibransevani
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