Best Transactional Email Service Comparison

Internet > Communications > Email
38
2020-06-03 10:12:39

Comparison of the cloud email services that provide transactional email or bulk email software (marketing software to manage mass email such as newsletters).

These services help you to send these emails without having to configure and manage mail servers, ensuring you to have state of the art configuration to ensure email deliverability. Your application can usually use SMTP protocol using their SMTP Relay, or use a specific API.

Transactional email is an expected email because it has been triggered automatically after a transaction or a specific event. Common examples of transactional email is : account opening and welcome message, order shipment confirmation, shipment tracking and purchase order status, registration via a contact form, account termination, payment confirmation, invoice...

These messages are especially important for ecommerce, shopping sites... (crucial step of the customer relationship : the customer would be really disappointed if he never receives the expected email). The deliverability criteria is really important.

This detailed comparison chart will help you to choose your cloud email solution for bulk email or transactional email. Most of them have a free plan, it will help you to test several email sender before deciding which one is the best for your needs.

SendinBlueActiveTrailSendPulseAmazon SESMailjetPepipostturboSMTPMailgunSarv TESDoppler RelayInboxRoadMandrillSendGridElastic EmailTipimailSMTP.comSocketLabsPostmarkAuthMailerLeadersendSparkPostSwipeMailMail250
Like 23 7 9 3 51 1 3 15 2 6 9 7 43 8 1 13 12 6 2 1 2 5 9
Logo
Websitehttp://www.sendinblue.comhttp://www.activetrail.frhttps://sendpulse.comhttp://aws.amazon.com/ses/https://www.mailjet.comhttps://pepipost.com/?utm_source=socialcompare&utm_campaign=socialcompare&utm_medium=socialcomparehttp://www.serversmtp.comhttp://mailgun.comhttp://sarv.com/transactional-email/http://dopplerrelay.comhttp://www.inboxroad.comhttp://mandrill.comhttp://www.sendgrid.comhttps://elasticemail.com/https://fr.tipimail.com/http://www.smtp.com/http://www.socketlabs.comhttp://postmarkapp.com/http://www.authmailer.com/http://www.leadersend.com/https://www.sparkpost.com/http://swipemail.io/https://mail250.com/?utm_source=socialcompare_btesc&utm_campaign=socialcompare&utm_medium=socialcompare
Pricing
Price0.13 USD to $0.67 per thousand8 EUR à 0.5EUR le CPM en fonction du volume mensuel8.85 USD0.1 USD per thousand, plus traffic charges. $0.12 per GB of attachments sent.0.18 USD to $0.50 per thousand15 USD per month0.51 USD to $0.70 USD per thousand0.1 USD to $0.50 per thousand0.075 USD to 0.013 USD per thousand0.14 USD to 0.69 per thousand59 EUR a month10 USD for cheapest MailChimp account + $20 per month minimum charge0.57 USD to $0.80 USD per thousand10 USD per month for unlimited emails to 10,000 contacts or $0.09 per 1,000 emails39 EUR à 279€ / mois selon la grille tarifaire : https://fr.tipimail.com/tarifs0.3 USD to $2.50 per thousand0.2 USD to $0.69 per thousand0.5 USD to1.50 USD per thousand0.13 USD to $0.83 per thousand0.1 USD to $0.20 per 10000.2 USD to $0.15 per thousand, depending on volume20 USD and 50 USD for Unlimited Emails20 USD (Send 24k/ Day) $50 (Send 60k/ Day) $150 (Send 120k /Day)
Free plan9,000 emails per month, max 300 per 24 hours1 mois gratuit pour tester l'intégralité des fonctionnalités15 000 e-mails to send for free every month62,000 emails per month for EC2 users6,000 emails per month, max 200 per day30k Emails Free For First 30 Days Then 100/Day Forever6000 emails per month - up to 200 per day10,000 free per monthFree TrialFree Demo, unlimited emails 7 daysYesN/A (Since re-integration with Mailchimp)45 day free trial, 12,000 per month, 400 emails per day3000 free emails per month. 100 free emails per day.10.000 emails gratuits par mois & 1000 envois/jour30 day money back20,000 emails per month25,000 emails, no time limit30 days money back6,000 emails per month (special offers for startups)15,000 emails per monthUnlimited free emails at just $20Yes, 10K emails free
Startups planYesYesYesYesYes, Inboxroad creates a personalized warm-up scheduleFree - 20,000 emails per monthUnlimited free emails at just $20Yes
Cancellation policyCancel at any time, no contractAnnulation à tout moment, sans engagementAnytime by request. No questions askedPay for what you send; no required contract or commitments.Cancel any time, no contractCancel any time, no contract.Cancel any time, no obligationsCancel any time, no contractAny Time & Pay as you Go Plan AvailableCancel at any timeCancellation is possible on a monthly baseCancel at any time, no contractCancel at any time, no contractCancel at any time, no contract.Sans engagement, annulable à tout momentCancel any time, no contractCancel any time, no contract, month-to-monthCancellation must be issued via the Service. Any cancellation issued must be done three (3) days prior to the end of the contract term.Cancel any time, no contractCancel any time, no contract, month-to-monthAnytime by request. No questions askedCancel any time, no contract
Unlimited Free EmailsAll paid accounts come with the unlimited number of messages to send10.000 email gratuits par mois !Send Unlimited Cold Emails. as low as $15 per Month.You can upload unlimited contacts.
Features
SMTP supportYesYesYesYesYesYesYes 24/7 Multilanguage SupportYesYesYesYesYesYesYesYesYesYesYes Globally redundant SMTP and API infrastructureYesYesYesYesYes
Personalized DKIM for free (no more "on behalf of")YesYesYesYesYesYesYesYesYesYesYesYes Upgrade to a Silver plan or higher to get personalized DKIMYesYesYes https://www.socketlabs.com/domainkey-dkim-generation-wizard/YesYesYesYesYes
Clicks Details (per Link, etc.)YesYesYesYesYesYes Reporting available both through Control Panel and APIYesYesYesYes Via real-time Event API webhookYesYesYes Via HEMS PackageYes Real-time via webhook APIYesYes Through webhooks real-time event reporting.YesYes
Conditional Personalization (if/else)YesYesYes- Yes but, not through web newsletter editor, only by using the APIYesYesYes By Using API ref: https://sarv.com/docs/NoYesYesYes Via HEMS PackageYesYesYesYes
WYSIWYG Newsletter EditorYes Available for free with all the plansYesYesNoYes Available for free, with any plan (Free plan included)NoNoYes Only in Marketing Platform-NoYesYes +$0,25 per thousand, in addition to monthly packageYesYes Via HEMS PackageYesNoYes- only with "Elite for Marketers" planYesYes
Dedicated IP availableYes Gold or Higher PlanYesYesNo $25 per month for EC2 usersYes With our Silver, Gold, Platinum and Diamond Plans, you can ask for a Dedicated IP address.YesYes Gold or higher planYes $59 per monthYes $20 per monthYesYesYes $29 per monthYesYesYesYesYesNo Shared IPs. They believe shared IPs are preferable to dedicated.YesYesYesYesYes
REST APIYesYesYesYesYesYesYesYesYesYesYes Yes, for our Bronze plan and higher (and Free plan too)YesYesYesYesYesYesYesYes
Event APIYesYesYes you can set up Amazon SES to publish email sending events to Amazon CloudWatch or Amazon KinesisYes For every plan, you can get every event (open, click, bounce...) in real timeYes via webhooksYesYesYesYesYes Yes, for our Silver plan and higher (and Free plan too)YesYesYesYes Notification APIYesYesYes Via Webhooks-Yes
Send email through APIYesYesYesYesYes Only by one HTTP call http://dev.mailjet.com/guides/send-api-guide/YesYesYesYesYesYesYesYesYesYes Includes advanced merging and customization capabilities as well as ability to merge to templates created in the SocketLabs Control Panel.YesYesYesYesYes
Incoming Email SupportYesNoYesYes Using the Parse API you can get the content of an incomming email POSTed by HTTP on a server : dev.mailjet.com/guides/parse-api-guide/NoNoYes Parse emails, including attachements and quoted text. Easily forward using different expression matches, including regex, and POST to HTTP. Supported by Griddler: https://github.com/thoughtbot/griddlerNoYesYes Parses inbound, can be handled by griddler: https://github.com/thoughtbot/griddlerYes Parse inbound email, including attachments and content. See docs.sendgrid.com for webhook examples. Supported by Griddler: https://github.com/thoughtbot/griddlerYesNoYes Parses inbound mail streams into JSON messages and posts that data to a predefined endpoint. http://www.socketlabs.com/api-reference/inbound-api/Yes Handles inbound, can be parsed by griddler: https://github.com/thoughtbot/griddlerYes Only Backup MXNoYesNoNo
Stores Outgoing Emails for Later ViewingYesYesNoYesYes May be an additional charge.NoYesYes Stores for 45 DaysNoYes
Explicit/sexual content policy ?NoNo not allowedNo not allowed-No
Needs time to approve account before sending ?Account is ready for use immediatelyYesYes. 12 to 24 hoursNoNo.NoNo. Domain approval is not required.
Asks to create SPF and DKIM recordsYes Possible but not mandatoryYes DKIM/SPF can be used, but not mandatoryYes We will create SPF & DKIM records for your sending domainsYesYesYesYes Optional
LanguagesEnglish, French, Spanish, Portuguese, Italian, GermanFrancais, Anglais, Espagnol, AllemandEnglish, Portuguese, RussianEnglish, French, German, Japanese, SpanishEnglish, French, German, SpanishEnglishEnglish, Espanol, Français, Italiano, Portugues, German, Russian, Arabic, UkrainianEnglish, French, RussianEnglish, Hindi, PunjabiSpanish, EnglishEnglish, Dutch, GermanEnglishEnglishEnglishFrançais, EnglishEnglish, Spanish, French, Russian, Arabic, IndianEnglishEnglishEnglishEnglishEnglishEnglishEnglish
Multi-user LoginYesYesYesYesYesYesYesNoYesYesYesYesNoYesNoYes
Prioritize emailsYesYesYesYes Email Priority Management is handled on Mailjet with X-Mailjet email headers : http://www.mailjet.com/docs/email-priority-managementYes Add preferred time of delivery which can prioritize or schedule for later.YesYesYes Use the important option (API) or X-MC-Important (SMTP) to flag important messages and give them priority over other messages you're currently sending. https://mandrill.zendesk.com/hc/en-us/articles/205582647YesYes via multiple serversYesNoNo
PluginsYes PrestaShop, WordPress, Magento, Drupal, Zapier, SalesforceYes Prestashop, Magento, Shopify, SalesforceYes Wordpress, Magento, AmoCRM, Bitrix24, WooCommerce, TypeForm, Zapier, CreateFormYes Prestashop, Wordpress, Dotclear, SPIP, Joomla, DrupalYes Wordpress, Drupal, Joomla, Magento, MailWizz, ZapierYes Most major languages and frameworksYes Client Library available on GithubYesYes Most major languages, frameworks, and platformsYes Wordpress and Joomla plugins available.Yes Prestashop, Magento, WordPress, Drupal,YesYes samples available in github repoYes http://developer.postmarkapp.com/developer-libs.htmlYes Bitrix, Zapier, MailigenYes Node, PHP, Python & More, see http://developer.sparkpost.comNoYes WordPress
Support
24/7 SupportYes Online form submissionYes Support téléphone, live chat, twitter, facebook et en françaisYes Online + phone, 24x7 all the timeYes Basic: Included, Developer: $49/month, Business & Enterprise prorated.Yes Across 3 Global Time Zones - Online ticket generationYes Live Chat and 24x7 email supportYes Live Chat, Tickets, Phone, SkypeYes Online form submission.Yes Phone, Live Chat and Email SupportYes Phone, Live Chat, Email SupportYes Live Chat (Skype and Website), Email and PhoneYes Online ticket generation.YesYes Support mail - téléphoneYes 24/7/365 Via Phone, Email or chatYes Online ticketing systemYes Support by email around the clock. Live chat.Yes 24/7 Email Support. Online form submission. No Phone Support.- Online form submissionYesYesYes
Dedicated Support TeamYesYesYes Dedicated for VIP accountsYesYesYesYesYesYesYesYes Personal Account ManagerYesYesYesYesYesYesYesYesYesYesYesYes
Phone SupportYesYesYes 24x7 for all accounts- Available with paid support plan- Available for VIP clients- Limited to high volume sendersYes 24/7- For First-class plansYesYesYes During regular business hours for every customerNoYes During regular business hours for all plan levels, including "Free." Critical and Escalation Support available 24/7YesYes 24/7 for all clientsYes During regular business hours for all plan levelsNoNoYesYesYes-
Sample CustomersBMW, Fleury Michon, Sodebo, Cora, Leroy Merlin, etc.Hilton, AVIS, Lufthansa, VISA, WIX, Continental Airlines, Crocs...LOT, Aeroflot, RadissonBlue, SwatchSIEMENS, HBO, Vodafone, AllerganTAG Hauer, MIT, Fotolia, TheFancy, Jolicloud, Readability, Sketchfab, Prestashop, Amnesty International...Shine, Cleartrip, Arcamax, White Plum, SeekAsia, Traveloka, TokopediaGithub, Heroku, Uservoice, Stripe, 37 Signals, Parse, Adroll, PagerdutyIBM, HP, Adobe, Idea, HCL, Reliance, IndiaMartTravelBird, OngageSpotify, Foursquare, Pandora, Hootsuite, Uber, Kickstarter, Air BnB, GitHubIntuit, IBM, ADP, Crutchfield, Warner Bros, Red Cross, Virgin, Panera Bread, Penn State UniversityIKEA, Minecraft, Livestream, Unicef, Litmus, Salesforce-DeskPinterest, Zillow, Financial Times of London, Career BuilderBJP,Ajmera,Nirmal lifestyleDLF, Vodafone, etc
Websitehttp://www.sendinblue.comhttp://www.activetrail.frhttps://sendpulse.comhttp://aws.amazon.com/ses/https://www.mailjet.comhttps://pepipost.com/?utm_source=socialcompare&utm_campaign=socialcompare&utm_medium=socialcomparehttp://www.serversmtp.comhttp://mailgun.comhttp://sarv.com/transactional-email/http://dopplerrelay.comhttp://www.inboxroad.comhttp://mandrill.comhttp://www.sendgrid.comhttps://elasticemail.com/https://fr.tipimail.com/http://www.smtp.com/http://www.socketlabs.comhttp://postmarkapp.com/http://www.authmailer.com/http://www.leadersend.com/https://www.sparkpost.com/http://swipemail.io/https://mail250.com/?utm_source=socialcompare_btesc&utm_campaign=socialcompare&utm_medium=socialcompare
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  • 2011-01-26 12:25:26
    2020-06-03 10:12:39
  • Email
    English
  • Compare side-by-side Best Transactional Email Service Providers with a review of each transactional emailing software enabling mass email, newsletters... Bulk email software comparison.
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  • Creative Commons License CC-BY-SA 3.0 / GNU FDL
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Comments

  • voted for SocketLabs (Like)
    Posted 2020-03-26 19:29:10 by Joe
  • voted for Mail250 (Like)
    Perfect fit for sending your large marketing campaigns.
    Posted 2020-03-26 16:54:14 by imranshaikh2124
  • voted for Mail250 (Like)
    I have recently started using cold email service providers and I like Mail250
    Posted 2020-03-26 16:50:40 by kacey.weimann
  • voted for Mail250 (Like)
    Recently, I have tried Mail250 and I found this solution to be working for me :)
    Posted 2020-03-26 16:49:29 by donna.jaskolski
  • voted for Mail250 (Like)
    I don't know much about emailing but I found many of my clients uses Mail250 for sending to very large list.
    Posted 2020-03-26 16:47:55 by manley.miller
  • voted for Mail250 (Like)
    The simplest alternative for MailChimp I can think of is Mail250.
    Posted 2020-03-26 16:45:04 by christelle.waelchi
  • voted for Mail250 (Like)
    Hi, I am pretty new to cold email but I had used Mail250 and I like there features: They allowed cold emailing They are having a built in List Cleaner They have SMTP details which one can use Prices are very affordable Thanks for reading.
    Posted 2020-03-26 16:43:22 by jarod.witting
  • voted for Mail250 (Like)
    First I was little skeptic, but then all my doubts got cleared. Very simple product with awesome speed of sending emails. Highly recommend for sending cold emails at large
    Posted 2020-03-26 16:41:56 by brycen.connell
  • voted for Mail250 (Like)
    Hi, I don’t know much cold email service providers. I had used Mail250 here are the features of Mail250: They allow cold mailing They have built in List Cleaner They provide SMTP details They are very affordable. Thank you for reading.
    Posted 2020-03-26 16:29:42 by yusufnshaikh21
  • voted for Mail250 (Like)
    Posted 2020-03-26 06:38:24 by steve
  • Hi Vanina, Thanks for this comparison chart! Can you please include Mail250 in this comparison table too? url: https://socialcompare.com/en/review/mail250-5c7h2oyj
    Posted 2020-03-25 11:52:54 by Mallika Farooqui
  • commented on InboxRoad
    after 2 months I can say I wish we started with them years ago.
    Posted 2020-01-24 13:52:02 by RajS
  • voted for InboxRoad (Like)
    best solution
    Posted 2020-01-24 13:51:18 by RajS
  • voted for InboxRoad (Like)
    Used Mailjet, Mailgun and MySMTP before I found out about Inboxroad. They really helped me through all the steps and reach the inbox of my clients. Especially their personalized support is very unique in this industry.
    Posted 2019-07-11 12:27:53 by Mitzy
  • voted for InboxRoad (Like)
    Great guys from Amsterdam. They really helped me reaching my targets.
    Posted 2019-07-11 12:10:14 by Steve S
  • voted for InboxRoad (Like)
    Posted 2019-07-11 11:59:36 by Ben
  • voted for InboxRoad (Like)
    Very solid delivery results, would recommend.
    Posted 2019-07-11 11:58:02 by Matt87
  • voted for InboxRoad (Like)
    Guys are always very helpful. Inboxing has improved a lot, so I'm happy ;-)
    Posted 2019-07-11 11:54:45 by zjenz
  • voted for InboxRoad (Like)
    Posted 2019-07-11 11:47:53 by Sam
  • suggested on InboxRoad to set Name to Inboxroad
    Posted 2019-07-11 11:38:40 by Sam
  • suggested on InboxRoad to set Name to Inboxroad
    Posted 2019-07-11 11:38:09 by Sam
  • suggested on InboxRoad to set Name to Inboxroad
    Posted 2019-07-11 11:27:52 by Sam
  • voted for Pepipost (Like)
    They do what they say. No complaints.
    Posted 2019-06-12 02:47:36 by Okay
  • I've personally been using Mailjet. Good interface for both transac & marketing email. Bought it on www.secret-saas.com to save money!
    Posted 2019-04-08 13:20:00 by edouardr
  • voted for this Comparison (Like)
    Posted 2019-02-23 13:54:03 by Kelly
  • voted for SwipeMail (Like)
    Send Unlimited Emails at just $20. (Recommended) | Allow cold mailing, affiliate mailing, mailing on purchased list.. http://swipemail.io/offer/
    Posted 2018-12-19 14:02:59 by RV
  • voted for Postmark (Like)
    Postmark is a great tool to send transactional emails like reservation notifications, username reset links, point notifications. They are constantly evolving and making the production stronger by adding useful features
    Posted 2018-12-19 13:42:09 by RV
  • voted for SendGrid (Like)
    Posted 2018-12-19 13:40:05 by RV
  • voted for Mailjet (Like)
    Posted 2018-12-19 13:39:45 by RV
  • voted for this Comparison (Like)
    Posted 2018-12-19 13:39:29 by RV
  • Nice sheet, Vanina. Could you please add Pepipost to this comparison sheet: http://socialcompare.com/en/comparison/pepipost-4odu2rou To give you a brief, Pepipost is an AI powered email delivery platform who not only gives a high inbox deliverability. But also reward the good senders by not charging them anything for the opened emails.
    Posted 2018-12-18 09:26:09 by Jenny
  • voted for SwipeMail (Like)
    3000+ companies are now sending bulk/cold emails from SwipeMail. Bulk Email Marketing Platform for Small Businesses - Send unlimited emails as low as $20 /month. http://swipemail.io/offer/
    Posted 2018-08-28 14:50:55 by Emma Williams
  • Hi Vanina, Thanks for this comparison chart! Can you please include SwipePost in this comparison table too? url: http://socialcompare.com/en/review/swipepost-4a5myi34 SwipePost is the world's only ESP that gives 200,000 emails /month for free of cost. SwipePost is one of the Fastest Growing Email Delivery Service. Thanks
    Posted 2018-07-30 13:47:14 by Mallika
  • The email provides us with the system of mail jet and send grid which is some important technical features in the market these days, I took the support of AOL tech Support to deal with these systems of emailing, this helped me know much about the ways to deal with the transactions on email.
    Posted 2018-06-29 02:02:59 by vmoses77
  • voted for SendGrid (Like)
    Posted 2017-12-06 15:42:42 by RickBR
  • voted for Mailjet (Like)
    Posted 2017-12-06 15:42:37 by RickBR
  • voted for SendPulse (Like)
    You can pay Yearly and get 3 months of discount
    Posted 2017-12-06 15:42:33 by RickBR
  • voted for this Comparison (Like)
    Posted 2017-12-06 15:42:02 by RickBR
  • rated Mailjet: Overall rating 5
    Solution efficace et support réactif. Je recommande
    Français Posted 2017-10-02 09:56:44 by gdouvet
  • voted for Mailjet (Like)
    Super solution, efficace et support réactif. Editeur d'email très intuitif, pas besoin de connaissance en design ou de savoir coder.
    Français Posted 2017-10-02 09:51:53 by gdouvet
  • Please add see if services has list management function. i.e. Mailjet/Seninblue has list management function for free.
    Posted 2017-09-11 11:20:16 by ashf
  • commented on Mailjet
    So far my experience is extremely ignorant, lazy and helpless first line support basically doing nothing. One ticket resolving takes more than 1 week!
    Posted 2017-09-04 21:49:40 by edrokov
  • voted for SwipeMail (Like)
    great company
    Posted 2017-08-23 19:23:32 by anshu
  • Thanks for the list! I had heard of most of them, but some were completely new. I have been using http://proofy.io/ for about a year now and I would recommend their service.
    Posted 2017-08-22 11:13:57 by arda
  • voted for SwipeMail (Like)
    Hello Startups, Email Marketing: Good news for all of you. We have launched our most Disruptive Pricing. Now you can promote your startup with bulk email marketing by sending unlimited emails at just $20 for 1 month. Limited Period offer. SignUp now: http://swipemail.io/pricing/?utm_source=k-sc&utm_campaign=k-sc
    Posted 2017-08-01 19:46:34 by Mallika
  • Have had a good experience with Send in Blue. Just waiting for them to develop multi-user login. Fingers crossed!
    Posted 2017-07-11 10:05:09 by Rob J
  • SwipeMail has changed their pricing. Now, Swipemail's pricing is one of the most disruptive pricing in the world. Visit pricing page: http://swipemail.io/pricing/
    Posted 2017-07-02 12:18:16 by Abhi
  • voted for InboxRoad (Like)
    Very satisfied with their support and deliverability knowledge.
    Posted 2017-06-21 09:38:02 by Bert
  • voted for InboxRoad (Like)
    Posted 2017-06-20 16:21:24 by InboxRoad
  • Hi Vanina, great comparison! Could you please add InboxRoad to the comparison too? http://socialcompare.com/en/review/inboxroad Thanks in advance!
    Posted 2017-06-20 12:10:09 by InboxRoad
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